Spring/Summer 2022

Swimwear expertise with EQ. Modern, casual, easy-going and sporty are LIDEA’s characteristics; honest and straightforward its standards of fit and quality. The focus is on the true harmony of fit and comfort - perfect contact between your body and your swimwear. Choose from a wide range of colour options and prints harmoniously coinciding with colour worlds. Reduction, honesty and clarity are also the backbone of two Capsule Collections.

Design. "Core" and "Confidence" are the key design groups of the new summer feeling. Prints like "Dance" and "Life" reflect optimism. Multiple colour options celebrate life. A nostalgic longing for happiness is expressed in retro vibes as seen in "Vichy" and "Poppy". The ambition to dive right into life’s great scope is the focus of the collection's sporty styles. Minimalist styles become timeless and long-lasting must-haves thanks to high-tech fabrics and perfect finish. The clear structure of the collection is echoed in the coincidence of colour worlds and prints, creating a variety of topical universes. All bikinis can be individually combined in a mix & match mode.

Fit. New cuts as well as fitting updates assure an optimal match with the body. Optimal? Means non-negotiable comfort in every size. The range features new belted high-waist bikini bottoms, a suit with a decorative front zipper and hidden inbuilt support, and a modern swimmer with graphic cross-over lines, soft bust shelf and comfortable straps. All bikini bottoms have received a fit make-over. A new halterneck top and a front-zip tankini with integrated bra construction contour the body delicately. The new bow suit with hidden underwire support has a feminine look, as does the buttoned comfort suit with inbuilt foam cups.

Innovation. The continuous search for the best fit for each style leads straight to the use of high-performance fabrics with tech advancements, such as a particularly fine microfiber or textured fabrics, as well as new production processes, such as perforation of the fabric or fusion processes. The promise of elevated quality is realized also in properties such as excellent shape retention and fast drying.


Freedom. In the water, on its shores, on top of the sea. Swimwear by LIDEA uses new, high-performance fabrics that uncompromisingly support the joy of moving. The capsule collection LIDEA ACTIVE SHAPE is focused on shaping, minimalist styles in dynamic design with an unmistakably affinity to sporty action. Shape boosters are fabric and cut, nothing else. There are no underwire or cups. A new high-rise suit in a surfer style has been added to the product range.


Respect. From its launch, the capsule collection LIDEA ECO SHAPE claims for a holistic understanding of sustainability starting with the thread and ending with the hang tag. This also includes minimizing the ecological footprint of the supply chain: "designed & manufactured in Europe". Stagnation? There is no such thing in developing sustainable swimwear; ecological standards are being evolved step by step. In the season S/S 2022, the portfolio will be strenghtened by new colours and new styles. What stays the same: the honesty of the statement and the fashion longevity of the products. LIDEA ECO SHAPE is available as a NOS collection throughout the season and is made of 100 percent recyclable or recycled components. LIDEA's commitment to sustainability is also reflected in the new recycled fabric quality of "Core", which uses post-consumer recycled polyamide or polyester, depending on the colour. The entire LIDEA collection also applies only sustainable eco yarns.

Essentials with a fashion update. Minimalism fuses with long-lasting sophistication - all in black, ocean or forest. Perforations in tone-in-tone attract with their almost shy translucency. The new squared neck suit looks timelessly subtle, the high-rise swimsuit comes up with a rather agelessly smart look. Behind their straightforwardness hides a high-performance fabric with perfect functional properties in terms of fit or drying. Performance and sustainability do go hand in hand.

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